New Business Development Skills

Business Development is the first and last phase in business. It is the first one since everything begins with prospects that become partners and the last one, since, once the business development process stopped, the business can but stagnate.

The program favours new skills related to company growth and enlargement of the clients’ portfolio:

• prospect and understand the market, competition included;
• set up a strategy for new prospects’ approach depending on their compatibility with the business targeted;
• understand the need to keep records and data bases, as well as electronic notebooks;
• successfully manage the “cold calling” phase, respectively verbal and paraverbal synchronization with the prospect;
• diplomatically overcome the client’s objections to business proposals or recommendations;
• develop a contact strategy and understand techniques used to reach a contact person through intermediary persons;
• use a proper oral and written business language;
• write formal, concise, easy to remember, and persuasive emails;
• build up a presentation so as to be informative, easy to track and convincing;
• become aware of the networking impact as far as new opportunities are concerned;
• keep track of time and resources used for a client or prospect as against the return on investment (ROI) ;
• improve techniques for commitment gain on making an appointment;
• listen to understand and not to answer;
• efficiently communicate and successfully negotiate